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A classic revival is on the cards for NASCAR. After 54 years, the sanctioning body will unveil a hallowed racetrack for racing fans. Bowman Gray Stadium aka the ‘Madhouse’ will host the season-opening spectacle, the Busch Light Clash race. This new venue, however, is distinctly different from its predecessors. The capacity is one factor – although NASCAR’s swift work saved it from major criticism.

The start of the 2024 season witnessed a drastic fall in Fox’s race coverage quality. Both during the Busch Light Clash at the LA Memorial Coliseum and at the Daytona 500, fans complained of botched-up views of crucial moments during the races. Considering that disaster, NASCAR did a good job in ensuring Bowman Gray sees a full house.

Bowman Gray is all set to host crowds

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The quarter-mile North Carolina track hosted points-paying Cup Series races from 1958 to 1971. Hall of Fame drivers like Richard and Lee Petty, David Pearson, Junior Johnson, and Bobby Allison have run stock cars around this race track. During Bowman Gray Stadium’s 39th and last race in June 1971, Richard Childress was a teenager. He sold popcorn and peanuts in the grandstands to pay for his first race car – he started 29th and finished 21st. Having witnessed such legends, the racetrack holds immense prestige – something that NASCAR was able to protect on its comeback.

Despite its highly respected status, the ‘Madhouse’ can occupy only 17,000 people. This is a dwindling number in comparison to the LA Memorial Coliseum, boasting 77,500 seats. Previously, the Clash used to be held at Daytona International Speedway, with a capacity of 101,500 permanent seats. Despite the big disparity in the number of seats, NASCAR sold out tickets for the February 2nd, 2025 Clash event over two months in advance. Although fans bashed the sanctioning body’s proud announcement, this cements the Bowman Gray’s hallowed status.

 

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The full-house booking comes despite the numerous drawbacks that the Bowman Gray is famous for. For one thing, the temperature is a factor – the warm temperatures of Southern California made racing in LA comfortable. But at Bowman Gray in Winston-Salem, it will be 30-40 degrees colder. 2024 Busch Light Clash winner Denny Hamlin stressed the shortcomings recently: “Obviously, my concern is more like the temperature. It’s going to be absolutely freezing if you have it preseason up there. But there’s not that many seats to sell. I mean, when you think about it, it doesn’t hold much. … I’m going to guess 15,000 seats, at Bowman Gray…it’s not like this is a big market for us. LA was at least a market, and it was, it had new fans. When you looked at the fans, you would say, ‘It’s not your typical NASCAR fan.’”

The Bowman Gray has another unique feature – close-quarter racing.

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Chaos scheduled for February?

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Well, there is a reason the Bowman Gray is named the ‘Madhouse’. Its tight racing surface often produced crashes and frayed tempers. A quarter-mile in length and relatively flat, it’s very narrow with an “infield” that’s barely there. So Burt Myers, owning 10 track championships at the venue, dropped the cautionary declaration: “I’m afraid there’s going to be a lot of carnage.” Bowman Gray’s Modified cars are “beefed up” to withstand the hard contact that typically ensues at the track. The larger Cup cars probably will not fare as well with a lot of beating and banging.

So Cup Series drivers are anticipating a chaotic event in February next year. Martin Truex Jr., who hung up his firesuit at the end of 2024, is expecting Bowman Gray to rile up the race field, but at the same time, delight fans. “The Coliseum seemed longer, with more room to race. Bowman Gray will be tighter and probably a one-groove track, and I don’t see the outside lane being able to keep up. There’ll be more rooting and gouging, which is what people want.” Denny Hamlin also dropped the same warning: “The track — it’s probably going to be about the same size as The Coliseum. I mean, it’s probably…maybe even bigger actually, than The Coliseum. We know it’ll be a show, for sure. We’re all just going to knock each other out of the way and whatnot.”

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Evidently, Bowman Gray Stadium is set to showcase a thrilling race. And racing fans are already pumped up for the upcoming Clash.

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